As parents, we want the best for our child. When we are looking for infant formula as an alternative to breast milk, we tend to choose name-brand formulas over store-brand ones. Although store brand formulas comply with the FDA standards, some consumers would prefer name-brand formulas.
One of the reasons being companies that produce name-brand formulas are specialised in producing baby food or formula. To be competitive in the market, they have the research and development team to produce the best formula milk. As for store-brand formulas, they may lack the R&D and they are not specialised in these baby foods. Therefore, some parents are not so confident with store-brand formulas.
As of October 1, 2009, a new Women, Infants and Children initiative aimed at increasing breastfeeding rates among families reallocates funding for all currently provided foods, including infant formula, baby foods, juices, and fresh fruits and vegetables. With a reduction of infant-formula subsidies, parents who previously had most of their formula paid for by WIC, may now have to purchase formula on their own.
If you are worried the new WIC program will affect you financially, Walmart is having a promotion on their store brand Parent’s Choice Infant Formula. For a limited time, parents can buy two cans for just $10!
* Parent’s Choice Milk Infant Formula is on sale in a 15.5 oz (440 gram) can for $5.00 each.
* Parent’s Choice Gentle Infant Formula for babies with fussiness or gas is on sale in a special 12.9 oz (366 gram) can for $5.00 each.
These special cans are available exclusively at Walmart.